A muscular man wearing sunglasses, a dark baseball cap, a black t-shirt with a skull emblem and the words 'Still F*cking Dangerous,' camo pants, and a watch, is holding a black bag and walking in an urban setting.

IF YOU’RE STILL BREATHING… YOU’RE STILL DANGEROUS

A movement for the men and women rebuilding their lives one scar, one step, one damn day at a time.

JOIN THE MOVEMENT
SHOP THE GEAR

No cost to join. No ego. No bullshit. Just a tribe.

What Is Still F’cking Dangerous

Still F’cking Dangerous isn’t just a brand — it’s a reminder.

It was built for the ones who’ve been knocked down, counted out, and told their best days are behind them — but who refuse to believe it.

It’s for the fighters, the survivors, the quiet warriors rebuilding their lives one hard day at a time.

SFD stands for that fire inside that doesn’t die — the part of you that doesn’t quit when everything else does. It’s the voice that says “not yet” when the world tries to write you off.

Stay dangerous. Stay unbroken.

Still F’cking Dangerous: The Movement

Still F’cking Dangerous isn’t a slogan.

It’s a pulse. A reminder. A whisper in your chest on the days you feel worn thin, and a roar in your bones on the days you rise swinging.

This movement was built for men and women who’ve been knocked around by life but refuse to stay down. The ones with scars they don’t brag about. The ones who carry more weight than anyone sees. The ones rebuilding — careers, families, confidence, purpose — one stubborn step at a time.

We’re not here to play pretend inspiration.

We’re here for the truth: Strength isn’t about never breaking. Strength is about getting back up when the world expected you to quit.

SFD is a community stitched together by grit, humor, and that old-school fire our grandparents carried — the kind that doesn’t fade just because life gets loud. It’s for the veterans, the parents, the workers, the dreamers, the ones clawing their way back from rock bottom. It’s for anyone who needs a brotherhood — or sisterhood — that doesn’t judge, doesn’t flinch, and doesn’t quit.

We celebrate the fighters.
The rebuilders.
The ones who show up for themselves even when it hurts.

If you’re still breathing… you’re still f’cking dangerous.
Welcome home.

The Dangerous Collection

  • The Gear

    This isn’t fashion — it’s a reminder. Every hoodie, tee, and mug carries the mark of grit, resilience, and the fire that never dies. Built for the ones who’ve been through hell, stood back up, and still have that look in their eye. Wear it loud. Drink it proud. Stay dangerous.

    Four people wearing black T-shirts with a skull and crossed knives logo and the words 'Still F*cking Dangerous'; two women and two men standing outdoors.

  • The Book

    One man’s story of collapse, survival, and the quiet war to rebuild. Raw, unfiltered, and brutally honest — this is a battle cry for anyone who’s ever lost everything and refused to stay down. It’s not just a story. It’s a reminder that you’re still dangerous.

    A black book titled "Still F*cking Dangerous" by J.S. Williams stands on a table surrounded by other books, in a bookstore setting with blurred shelves in the background.

  • The Movement

    This is more than a brand — it’s a brotherhood. A call to every man and woman who refuses to go soft. It’s about standing tall when life hits hard, finding your people, and remembering that your scars don’t make you broken — they make you dangerous.

    Group of people in streetwear with merchandise and signs displaying a skull logo with the text 'Still F*cking Dangerous'.

  • ’TWAS THE NIGHT BEFORE CHRISTMAS: BARRACKS EDITION

    Forget sugarplums — this one smells like bleach, boot funk, and instant ramen. A twisted Marine Corps spin on the classic Christmas tale, told from the barracks where chaos, camaraderie, and dark humor never sleep.

    Packed with gritty, laugh-out-loud illustrations and stanzas that hit every Marine right in the nostalgia, this coloring book is the perfect gift for every devil dog who was ever stuck at the barracks on Christmas Eve.

    Cover art for "'Twas the Night Before Christmas: Barracks Edition," featuring three soldiers in camouflage uniforms and Santa hats standing in front of a building with holiday lights.

  • SFD CHRISTMAS LIMITED EDITION: LIMITED AVAILBILITY

    Ugly sweaters — this is Christmas for the ones who’ve earned their scars. The SFD Christmas Limited Edition shirts and hoodies bring the grit, humor, and heart of the holidays. Each piece reminds you that brotherhood doesn’t take a day off — not even on Christmas.

    Whether you’re posted up by a fire or a burn barrel — wear it proud. Because even when the world goes soft… you’re still f’cking dangerous.

    A man with short dark hair and a beard wearing a green T-shirt with a graphic design featuring a skull wearing a Santa hat, crossed candy canes, and text that reads 'Still F'ing Festive,' 'Still Dangerous Even in December.'

  • 9 BOOK SERIES (COMING SOON)

    Forget the self-help fluff — these are books for the men and women who’ve been through the fire and came out meaner, wiser, and hungry to rise again.

    The SFD book series cuts deeper than motivation: each volume blends raw honesty, dark humor, and the brutal truth of rebuilding your life when no one is coming to save you.

    Read it with pride. Because even when life tries to break you… you’re still f’cking dangerous.

    Four black hardcover books with gold lettering and a skull logo stacked on a wooden surface against a background of blurred bookshelves.

After leading a multimillion-dollar empire and losing it all in one brutal chapter, author, former U. S. Marine and businessman J.S. Williams rebuilt from nothing. His books, Still F’cking Dangerous and Still F’cking Leading deliver a raw, no bull shit blueprint for resilience inspiring anyone who’s been through their own personal hell to fight through failure, pressure and personal reckoning.

Through his soon to be best-selling books, flagship app, and a growing apparel line, Williams delivers raw, tactical tools for those who feel like life is collapsing around them. His work speaks directly to founders, leaders, and everyday warriors who’ve fallen—and are ready to realize they’re not alone and take their life back.

Williams is not just rebuilding businesses—he’s building a tribe of resilient and dangerous humans who refuse to stay broken.

Join the flight today..

Until Your Last Breath: You’re Still Dangerous.

Book titled 'Still F***ing Dangerous' by J.S. Williams with a black cover and gold text, featuring a skull with crossed rifles and syringes in the logo, placed on a wooden table in a bookstore.

Publisher's Review

Still F’cking Dangerous is a raw, unfiltered, emotionally seismic memoir that hits like a fist to the chest and etched deep like a scar. Williams offers a brutally honest reflection of collapse—from losing a multimillion-dollar business to battling suicidal ideation—and walks readers through a brutal quiet war of rebuilding a life from the ashes. It is written not to impress, but to bleed truth. This is not a “comeback” story; it’s a combat story—for anybody still stuck in the middle of their own fight.

This book is powerful, timely, and needed. It squarely belongs beside books like Can’t Hurt Me by David Goggins, Greenlights by Matthew McConaughey, and The Way of the Wolf by Jordan Belfort—but with a grittier, more emotionally resonant depth that many of those titles only brush against.

A circular badge with a skull in the center, crossed guns behind it, and the text 'Still F**king Dangerous' around the top and bottom edges on a black background, in a gold color.

Hear from those inspired by resilience and grit.

  • A young man with a beard and mustache smiling at the camera, wearing a dark baseball cap backwards and a gray t-shirt with a pink Superman logo, standing outdoors on a beach with a blue sky in the background.

    “This book hit me hard. J.S. Williams’ raw honesty and brutal honesty about failure and rebuilding gave me hope. It’s a must-read for anyone who’s been knocked down but refuses to stay there.”

    Alex Johnson

  • A woman with dark hair wearing a black fuzzy top and white pants, sitting on a striped blanket on a couch, smiling and looking to the side.

    “An unfiltered, powerful story that reminds us all that even in our darkest moments, we are still dangerous. J.S. Williams’ journey is a testament to resilience and grit that everyone needs to hear.”

    Jamie Kokot

  • Man with dark hair and beard wearing a light blue shirt standing on a beach with boats in the background.

    “I couldn’t put this book down. It’s a brutal, honest account of falling apart and fighting back. J.S. Williams’ story is a war map for anyone who’s been broken and refuses to give up. Thank You”

    David Kim